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Under Armour unveils new Icon Brand House in Sandton City

By Industry Contributor 30 April 2024

Apollo Brands (Pty) Ltd, the official distributor of Under Armour in South Africa, proudly announces the launch of its newest Icon Brand House in Johannesburg’s key location, Sandton City. This launch is a significant milestone in... FULL STORY >

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UNDER ARMOUR ATHLETE, KEVIN LERENA, SHARES PRE-FIGHT INSIGHTS AHEAD OF INTERNATIONAL CLASH

By Industry Contributor 1 March 2024

Yet, Lerena's demeanour and preparation for this international bout boasts a different kind of approach. With an impressive record of 30 wins and only 2 losses, he appears more focused, physically... FULL STORY >

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Under Armour launches UA Infinite Elite running shoe with chunky midsole

By Staff Writer 29 February 2024

By the looks of it, this daily trainer comes with an abundance of cushioning thanks to a thick chunk of HOVR+ midsole. FULL STORY >

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Under Armour TriBase Reign 6, Redefining Cross-Training Excellence

By Press Release 13 February 2024

Under Armour, global leader in athletic performance gear, recognises the impact of Gen Z, or 'Generation Active,' on the fitness market and is proud to announce the launch of the unisex TriBase Reign 6, setting a new standard in... FULL STORY >

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Under Armour reveals its 2024 Tech and Product Range

By Staff Writer 16 November 2023

If you are wondering what Under Armour is up to these days (apart from opening a host of new stores in South Africa), well, you are in luck. The company announced its 2024 Tech and Product Range in Cape Town recently FULL STORY >

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Feel ice cold with Under Armour's Iso-Chill technology

By Press Release 25 October 2023

When it all comes down to who’s got more left in the tank, Under Armour’s Iso-Chill gives you the edge to keep grinding. FULL STORY >

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WHY THE UNDER ARMOUR AI TEAM TALK PROVED INNOVATIVE AND IMPACTFUL

By Press Release 12 September 2023

Under Armour recognised this essence and took to AI to create a highly motivational team talk by analysing impactful speeches and historical narratives to develop and create the greatest “Team Talk” ever made. FULL STORY >

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Under Armour bringing the Journey To Compete Mens Collection to South Africa

By Press Release 17 August 2023

Under Armour is bringing the Journey To Compete Mens Collection to South Africa, which is set to launch on the 31st of August. FULL STORY >

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Under Armour Moves With Me gear - TESTED!

By Mike Joubert 12 July 2023

Under Armour's Moves With Me range is now available in SA - we took it through its paces to see what it's made of. FULL STORY >

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Under Armour adds carbon plate to the UA Flow Velociti Elite, coming to SA soon

By Staff Writer 15 May 2023

If you enjoyed last year's spartan UA Flow Velociti Wind 2 running shoe, but thought what it needs is a carbon plate, well, do we have news for you. FULL STORY >

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Winter just became a lot more appealing with Under Armour

By Press Release 14 April 2023

It’s no secret that Under Armour is synonymous with words like “innovation, high-tech, and ingenious” so when it came to their latest Winter Collection, they took it one step further by introducing a range that is both dynamic and... FULL STORY >

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Under Armour brings Flow tech to UA Flex to Flow trainer

By Staff Writer 1 March 2023

Under Armour notes the trainer is lightweight and durable, with cushioning that provides a comfortably snug fit, making it the go-to trainer for any sports activity at any level of training. FULL STORY >

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Two Under Armour jackets for runners reviewed

By Mike Joubert 18 November 2022

Beat the rain or that early morning cold with these two running jackets from Under Armour FULL STORY >

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New UA HOVR Phantom 3 built for runners who also love the gym

By Staff Writer 2 November 2022

Under Armour has launched the UA HOVR Phantom 3 locally, a neutral running shoe that builds on the Phantom range's reputation for versatility. FULL STORY >

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HOVR INFINITE 4 THE NEW KID ON THE BLOCK - HERE’S WHAT YOU’VE MISSED

By Press Release 29 September 2022

Grounded on a generous slice of HOVR foam, the Infinite 4 is Under Armour’s flagship distance shoe that offers maximum comfort on your daily run. FULL STORY >

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